WANT TO KNOW THE TOP 3 EMOTIONS YOUR BUSINESS COMMUNCATES? FIND OUT WITH A free EMOTION INSIGHT CHECK > BOOK here
THIS IS PSYCHOLOGY-LED DESIGN.
AND IT CHANGES EVERYTHING
When your brand identity is rooted in design psychology and strategic clarity, everything shifts. Here's the transformation my clients experience:
forgettable > iconic
Stand out in a crowded market with a brand that that triggers an instant emotional response. Get the recognition you deserve without working harder.
inconsistent > elevated
Cohesive branding makes everything, from your website to your social media, look effortlessly polished. No more wondering if it works... it just does.
overwhelm > confidence
Stop second-guessing. Your brand will be backed by psychology and strategy, so you can show up with total certainty and save hours every week.
PREMIUM branding attracts PREMIUM buyers >
What makes my approach different?
Hey, I'm Hazel. For over 25 years I've worked with billion-dollar brands like ASOS, Vogue, Karen Millen and Revolution Beauty. Most designers make things look professional. I focus on creating brands that trigger the exact feeling your ideal client needs to experience before they buy. I don't just design, I create a connection between you and your ideal clients - so your brand doesn't just look beautiful, it converts.
How will this change your business?
My clients consistently see:
✔ Increased recognition and trust in their industry
✔ Higher-value clients who invest without hesitation
✔ A clear, cohesive look across all marketing channels
✔ Confidence in showing up online and in person
How We'll Build Your Psychology-Led Brand Identity
Clarity on who you are, what you stand for and your position in the market
+ Understand business goals, target audience, and emotional drivers
+ Identify pain points, opportunities, and audience desires
+ Outline brand personality and tone of voice
+ Gather visual inspiration and competitor references
OUTCOME: clarity on purpose, positioning, and audience connection
Using the strategic blueprint to guide the creative direction
+ Logo concepts that capture the brand essence and story
+ Colour palette creation – using my psychology-led Sixology System to trigger instant trust and desire
+ Typography – form, tone and hierarchy that supports the brand voice
+ Imagery – style, lighting and emotional impact
OUTCOME: design concepts rooted in strategy and psychologyI'll equip you with everything you need to show up consistently and confidently
+ Brand implementation across your website, social media, packaging and marketing materials
+ Identify pain points, opportunities, and audience desires
+ Ready-to-use templates so every piece of content feels on-brand
+ Clear guidelines and training so you (and your team) become confident brand ambassadors
OUTCOME: a brand that works harder than you do, attracting the right clients while you focus on what you do best
ARE YOU READY FOR A BRAND THAT MAKES PEOPLE FEEL SOMETHING? If you're done blending in and you're ready to become the go-to name in your industry, let's talk.
Not Sure Where to Start?
Let Me Show You What's Possible.
Before you invest in a full rebrand, get absolute clarity on what's holding your brand back, and what's already working in your favour.
For £695, I'll conduct a comprehensive BRAND AUDIT where I personally review your current visual identity and uncover:
✔ The hidden gaps costing you premium clients
✔ What's working (and worth keeping)
✔ The psychology-led shifts that will elevate your brand immediately
✔ A clear roadmap showing you exactly where to focus next
The best part? If you decide to move forward with a full brand identity your audit fee is fully credited, making this a completely risk-free way to gain expert insight and total confidence before committing.
