Kieran already had a logo, but needed to turn it into a cohesive vitamin and supplement brand. The business required packaging, an e-commerce website and marketing materials that would build trust and create consistency across its growing product range.
THE BRIEF - brand identity and packaging for a vitamin and supplement brand
I developed the existing colour palette to give the products greater impact and create a fresher, more youthful feel. Clear hierarchy and consistency were built into the packaging, website and marketing, helping customers understand the range while strengthening recognition.
MY APPROACH
Kieran now has a cohesive health and wellness brand that works consistently across packaging, ecommerce, marketing and Amazon. Its flexible visual system builds recognition across the product range and supports continued growth, with products now stocked online and in Holland & Barrett.
brand identity design + packaging + website design & build + social media design + business cards + advertising + Amazon storefront
THE RESULT
